Account audit & setup
A full review of existing campaigns, wasted spend and tracking gaps — or a clean build from scratch with correct conversion actions.
At a glance
How does a Google Ads agency in Gurgaon manage campaigns?
Social Town manages Google Ads for businesses in Gurgaon and Delhi NCR across Search, Performance Max, Display and remarketing. Work starts with keyword and intent research, conversion tracking through Google Tag Manager and GA4, then campaign build, landing-page alignment and weekly optimisation against cost per qualified lead. Clients own their Google Ads account and data.
- Campaign types: Search, Performance Max, Display, YouTube, remarketing
- Tracking: GA4 + Google Tag Manager conversion setup before launch
- Optimisation cadence: weekly, reported monthly
- You own the ad account, billing and data
What's included
Google Ads in Gurgaon — everything inside the engagement.
Search campaigns
Intent-led keyword research, tight ad groups, responsive search ads with tested headlines, and sitelink/callout assets that lift click-through.
Performance Max & Shopping
Asset groups, audience signals and feed hygiene for ecommerce and lead-gen accounts that benefit from Google's broader inventory.
Remarketing & display
Segmented remarketing lists so past visitors, form abandoners and existing customers see the right follow-up message.
Landing pages & CRO
Query-matched landing pages with fast load, clear proof and short forms — because ad quality is only half the cost equation.
Tracking & attribution
GA4, Google Tag Manager, conversion imports and call tracking so reported leads match the leads your sales team receives.
Deliverables
What you actually receive.
- Campaign structure and keyword plan
- Ad copy variants and extensions
- Conversion tracking and GA4 setup
- Weekly optimisation: bids, budgets, negatives, ad tests
- Landing page recommendations
- Monthly report on spend, leads and cost per lead
How we work
A four-step delivery rhythm.
- 01
Discover
Understand the offer, margins, sales process and the definition of a good lead.
- 02
Build
Keyword research, campaign structure, ad copy, tracking and landing page prep.
- 03
Launch
Controlled rollout with budget caps and clear tests across keywords and messaging.
- 04
Optimise
Weekly search-term reviews, negatives, bid strategy tuning and creative iteration.
Who it's for
Best fit if you are…
- Businesses with clear, searchable demand
- Real estate, education, healthcare and professional services
- Ecommerce brands ready for Shopping/PMax
- Companies switching from an underperforming agency
Stack
Platforms and tools we work in.
- Google Ads
- GA4
- Google Tag Manager
- Looker Studio
- Merchant Center
FAQ
Google Ads questions, answered.
More services
Build the rest of the engine.
- Social Media MarketingContent and community that keeps your brand in the conversation.
- SEO ServicesCompound organic visibility instead of renting every click.
- Lead GenerationContactable, qualified enquiries — not raw clicks.
- Website DevelopmentFast, mobile-first websites with one job: turning visits into enquiries.
- Meta AdsFacebook and Instagram campaigns engineered for cheaper, better leads.
- Creative & VideoScroll-stopping creative built as testable variants, not one-off films.
- Performance MarketingFull-funnel media, tracking and weekly optimisation against real business metrics.
Ready to talk google ads?
Book a strategy call and we'll map the plan before you spend a rupee.